Illustration by KU-RO-DO

Is your website mobile-friendly?

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Last november, Google has launched the SEO label “Mobile-friendly”. The search engine, now, indicates on mobile browsers, if your website is optimized for mobile.

What makes a website mobile-friendly?

A page gets the “mobile-friendly” label if :

  • There’s no Flash
  • Content is readable without zooming
  • Users don’t have to scroll horizontally or zoom
  • Links are sufficiently distanced from each other

It also means that Google highly encourages Responsive Web Design for SEO reasons : “Google recommends using RWD over other design patterns” (source).

The Mobile-Friendly Test page

Google hosts a testing page to check if your page meets the mobile-friendly criteria :

https://www.google.com/webmasters/tools/mobile-friendly/